WORLD TOUCH GAMING ANNOUNCES THE FORMATION OF VISIONEERING GAMES
Quality provider of innovative games entering the Advergame and Online Gaming Arena
CUMMING, GEORGIA, May 16th, 2005 – World Touch Gaming, Inc., a quality provider of innovative games, announced today the formation of Visioneering Games, Inc. Visioneering Games will develop gaming and advertising technology for use by online service providers.
“Our patent pending Pinnacle Game Server™ and the Pinnacle Interactive Ad Server™ concepts, we believe, are novel and unprecedented solutions for Internet Advergaming service providers,” said Don Fiechter, President of World Touch Gaming and CEO of Visioneering Games. “We are excited about the prospects of becoming part of the second Internet advertising boom that we see being driven by the emergence of Fortune 500 companies into the space and an ability to reach an ever fragmenting audience with the ability to demonstrate a solid ROI.”
The Pinnacle Game Server™ leverages many years of development at World Touch Gaming and extends that technology by adding a Flash based, multi-platform front-end client that enables a variety of rich media creatives to be made part of the game and also by building loyalty programs, pride programs and rewards components into the architecture of the game itself.
The Pinnacle Interactive Ad Server™ extends traditional Ad Serving capability by incorporating extended knowledge of the consumer’s demographic and behavioral profile to effect highly targeted campaigns, and further enables, through various interactions with the consumer, varying types of ad effectiveness measurements.
By combining the above two solutions into a cohesive Advergaming Solution, an online gaming provider can, rather than interrupt the player with an advertisement, make the advertisement part of the game itself.
About World Touch Gaming
World Touch Gaming, Inc., is a developer of innovative gaming solutions for the brick & mortar casino market. Since 1995, WTG
has been dedicated to bringing fresh new games to the playing public. WTG works side-by-side with its customers to establish maximum game play on its equipment enabling a maximum return on investment
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